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‘ABBA Voyage’ unveils limited edition Pride charity merchandise collection

Connor Gotto by Connor Gotto
July 28, 2022
in News
ABBA Voyage

Johan Persson

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‘ABBA Voyage’ has unveiled a pair of limited edition Pride-themed T-shirts and tank tops in support of LGBTQ+ charities.

Available from the ‘ABBA Voyage’ shop at the ABBA Arena and online, the white T-shirt and tank tops feature the iconic Polar Mountain design in the colours of the LGBTQ+ Pride flag. 

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“To celebrate #PrideInLondon, exclusive ABBA Voyage Pride tanks and tees are now available at the ABBA Arena and our online store,” reads an announcement. 

To celebrate #PrideInLondon, exclusive ABBA Voyage Pride tanks and tees are now available at the ABBA Arena and our online store. A share of the proceeds from every sale will be donated to Pride In London and Stonewall.
➡️ https://t.co/ysUri81oAB pic.twitter.com/a6NDQXCuFN

— ABBA Voyage (@ABBAVoyage) July 2, 2022

“A share of the proceeds from every sale will be donated to Pride In London and Stonewall.”

The release coincides with London Pride and, in a message shared across social media, the ‘ABBA Voyage’ team confirmed celebrations would be in “full swing” at the venue.

“So get in the spirit, dress to express your pride, and celebrate with us,” they added. 

Shop the ‘ABBA Voyage’ Pride collection here.

Tags: ABBA
Connor Gotto

Connor Gotto

Founder and editor of RETROPOP. Self-proclaimed pop aficionado. Usually seen with a wine in hand.

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