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Home Future Pop

Reigning Eurovision champ Loreen returns with soaring new single Is It Love

Connor Gotto by Connor Gotto
October 13, 2023
in Future Pop, News
Loreen Is It Love Credit Charli Ljung

Charli Ljung

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Loreen is back with her epic new single Is It Love. 

Produced by Swedish record producer and songwriter, Rami Yacoub, the track is Loreen’s first since scoring a landmark second Eurovision win with Tattoo in Liverpool earlier this year. 

“Is It Love was born from a place of seeking clarity, it’s a song describing and contemplating a love that’s so deep but at the same time filled with confusion,” says the singer, who will launch a huge European tour later this year.

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“It’s about realising that to create a deeper understanding of yourself you need to accept the duality of life, that distortion and clarity goes hand in hand and are equally as important. 

“And to experience the depth of true love, both to the self as well as to others, you have to accept and experience the depth of pain.”

Listen to Is It Love below.

Tags: Loreen
Connor Gotto

Connor Gotto

Founder and editor of RETROPOP. Self-proclaimed pop aficionado. Usually seen with a wine in hand.

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