Loreen is back with her brand new single, Forever.
Ahead of the Grand Final of the 2024 Eurovision Song Contest, the Swedish star – who became the first female to win twice with Tattoo last year, following her 2012 victory with Euphoria – unveiled the follow-up to last year’s Is It Love.
Written by Loreen and Boy Matthews, the anthem builds upon the sound of her previous recordings and is destined to be a hit on dance floors throughout the summer.
“In the first chapter of the story, which is Tattoo, you meet this entity – she’s male, she’s female, she’s everything,” says Loreen. “She comes from the earth, from the dust, and it’s very spiritual.
“And now in the second chapter, Forever, there is an awakening. It’s about a moment where you’ve gone through all the earth and dust – you’ve gone through life – and you can see things clearly. You’re leaving all your illusions behind and you’re free.”
Loreen will return to the Eurovision Song Contest Grand Final on Saturday (May 11) night to premiere a world exclusive performance of the track, adding: “I’m thrilled to be performing at this year’s Eurovision final in Malmö.
“You make me feel like forever and truly blow me away every single time. This performance is dedicated to you, the community and fans who constantly give me love. Consider this my heartfelt gift to you.”
