Coldplay have announced an immersive “audio-visual experience” with Amazon Music.
Celebrating the release of their new album ‘Music of the Spheres’, the group will open “audio-visual experiences” globally.
The two-day events, on October 15 and 16, will invite fans to “step inside ‘The Atmospheres’ – an intergalactic audio-visual experience.”
“Inside the custom-built installation, fans will be transported to The Spheres – the distant solar system that plays host to the band’s latest album, where each of the twelve tracks is twinned with a different planet,” says a press release.
“‘The Atmospheres’ will bring those planets to major cities, including London, New York City, Tokyo, and Berlin, recreating the alien worlds at the heart of the album.
“Immersed in out-of-this-world visuals, fans can create their own alien language messages, snap selfies in the augmented reality photobooth, and even help to power the experience through bespoke kinetic walkways. The experience will be soundtracked by album highlight, ‘People of the Pride’, mixed in Dolby Atmos, and accompanied by exclusive 360 visuals.”
Pop-ups are located in London, New York, Tokyo and Berlin with free entry for fans.
Coldplay add: “We’re excited to partner with Amazon Music to bring Music of the Spheres to life. The Atmospheres will take fans on a trip through The Spheres and into the heart of the album.”
Ahead of the release, the band will hit the stage on October 12 for a one-off show at London’s Shepherd’s Bush Empire.
‘Music of the Spheres’ is available to pre-order on CD and limited vinyl now.